Entrepreneurship And Startup (ENTS) (Paper-20C) CMA Final Electives

SECTION A: ENTREPRENEURIAL SKILL SETS [15%]

1. Entrepreneurial Skill Sets - 15%

• Building the Entrepreneurial Quotient
• Entrepreneurial Psychology, Driving Forces and Characteristics
• Entrepreneurial Discipline with Practice, Patience and Perseverance (3Ps)
• Identifying and Meeting the Gaps in Resources at Optimised Cost
• Capital Structuring, Resource Mobilization and Management
• New Age Marketing and After Sales Services
• Using IT and 8 Deep Technologies
• Strategies for Disruption
• Legal and Regulatory Compliance

SECTION B: THE ENTREPRENEURIAL ECOSYSTEM [15%]

2. The Entrepreneurial Ecosystem - 15%

• Macroeconomic Environment and Emerging Dimensions of Business Ecosystems
• Formation and Incorporation of a Legal Entity
• Legal and Intellectual Property Rights
• Procurement to Pay
• Order to Cash
• Transaction to Reporting
• Working Capital Management
• Market Dynamics
• Government Policies, Subsidies, Incentives, Tax Laws
• Trends in Entrepreneurship

SECTION C: IDEA TO ACTION [15%]

3. Idea to Action - 15%

• Monetizing Ideas
• Bootstrapping
• Preparation of Project Report
• Funding Options for Start-up, including Crowd Funding
• Using Data Analytics to Advantage
• Building a Sustainable Revenue Model and Periodical Business Plan
• Launching Sustainable Impact Initiatives
• From Start up to MNC

SECTION D: VALUE ADDITION [15%]

4. Value Addition - 15%

• Process of Innovation
• Design Thinking
• Lean Start-Up & Customer Validation
• Generating Market Traction
• Positioning and Packaging
• Start-up Models

SECTION E: SCALE UP [10%]

5. Scalability, Scaling up and Stabilisation of Sustainable Business - 10%

• Business Scalability –Validation and Roadmap
• Preparation of Pitching Document and giving Elevator Pitches
• Funding Strategies and Funding Series including crowd funding
• Start-up Valuation – Pre-money, Milestone and Investors’ Exit Point
• Scaling up and Stabilisation of Business
• Sustainability Management
• Exit Strategies of Fund Houses
• Gathering Critical Mass through Mergers & Acquisitions
• Negotiations at each Milestone

SECTION F: RISK MANAGEMENT STRATEGIES [10%]

6. Risk Management Strategies - 10%

• Predicting, Calculating and Mitigating Enterprise Risks
• Application of COSO Framework for Risk-Enabled Performance Management
• Predicting, Calculating and Overcoming Financial Risks
• Project Monitoring and Controlling
• Increasing Coping Mechanisms and Risk Mitigation
• Establishing Internal Checks and Balances as a Process
• Transformation from Risk Managing to Risks Enabled Organisation
• Start-up Audit
• Bouncing Back from Failures

SECTION G: LEADERSHIP [10%]

7. Leadership - 10%

• Leading Mission-Driven Ventures and Organizations
• Business Ethics and Best Practices
• Forecasting and Planning - Building Capabilities to see Deeper, Wider and Faster
• Developing Mission, Vision and Goals
• Learning smart ways to create Competitive Advantage
• Learn to deal with Ups and Downs and Lead Organizational Change
• Building a Motivated Team
• Designing Strategies to suit the Business Needs and Ecosystem

SECTION H: TYPES OF NEW AGE BUSINESS [10%]

8. Types of New Age Business - 10%

• FinTech, EdTech, HealthCare, AgriTech, Defence, IT, Space, Robotics, Digital Transformation & VBA etc.
• Agropreneurship
• Women Entrepreneurship
• Family Run Business
• MSME
• Generation Transfer Transaction
• Social Entrepreneurship
• Emerging Markets